In today’s competitive world, it becomes mandatory to utilise augmented reality marketing as one of the most important strategies for creating brand awareness, improve customer experience or to increase sales and much more. Thus this digitisation because of augmented reality helps in creating more customer engagement and delight.
Video advertising is one of the most important for branding and also for customer retaining. That why YouTube and TV advertising are gaining more traffic to its site. Thus video advertising is an ever-growing field and thus becoming as world’s fastest growing digital platform in the upcoming times. Even augmented reality videos can be added to print advertisements which help users for making pre and post-purchase decisions. Not only videos, even images help a lot thereby increasing conversion and retention rate. With the help of augmented reality, it becomes quite easy to extend print with additional images so that it gives customers completely unique and attractive look towards their different services or products. Because researchers have proved that those content with images has more views as compared to those without images. It’s needless to say that certainly high end images plays strong role in influencing customers .It could be in any form of hidden coupons, vouchers, additional graphic images or products.
With the ongoing trend of social media, augmented reality experiences are highly shared by corporate to improve brand awareness and also to create more engagements. Social sites are nowadays taking high advantages of them by giving their brands high social visibility. Thus their business gets more exposure in public and thus their brands get more noticed Apart from this augmented reality marketing makes it’s conveniently possible to provide a call to action on print ads which makes hustle free services for their customers and thus more audiences can be attracted by improving this marketing channel. This augmented reality overlaying on print adverts helps business to reach a different level. Also one of the major benefits of augmented reality is that it helps in creating click of a button on the print ads through which customers can easily get directions or even one can add the address in Google maps using GPS making the overall process hassle-free. Thus staying connected with customers becomes so easy.
At C-Design, we always make sure to understand client’s requirements properly and then offer them best possible competitive augmented reality model by using latest tools and technologies. Our clients always have transparent communication with us and proper coordination with them at every developmental stage. Our proficient designers are well qualified and proficient in their fields and possess necessary tools & techniques to design live direct or indirect view of physical, real-world environment whose elements are augmented by system-generated sensors.